Business: Great-West Lifeco Inc 4.85% Non-Cumulative First Preferred Shares, Series H, liquidation preference $25 Canadian Dollars per share, redeemable at the issuer's option on or after 09/30/2010 but before 09/30/2011 at $26 Canadian Dollars (104%) per share plus declared and unpaid dividends; on or after 09/30/2011 but before 09/30/2012 at $25.75 Canadian Dollars (103%) per share plus declared and unpaid dividends; on or after 09/30/2012 but before 09/30/2013 at $25.50 Canadian Dollars (102%) per share plus declared and unpaid dividends; on or after 09/30/2013 but before 09/30/2014 at $25.25 Canadian Dollars (101%) per share plus declared and unpaid dividends and on or after 09/30/2014 at $25.00 Canadian Dollars (100%) per share plus declared and unpaid dividends, and with no stated maturity. <p> Non-cumulative distributions of 4.85% per annum ($1.2125 Canadian Dollars per annum or $0.303125 Canadian Dollars per quarter) will be paid quarterly on 3/31, 6/30, 9/30 & 12/31 to holders of record on the record date fixed by the board, prior to the payment date (NOTE: the ex-dividend date is one business day prior to the record date). <p> In regard to the payment of distributions and upon liquidation, the preferred shares rank junior to the company's senior debt, equally with other preferreds of the company, and senior to the common shares of the company. See the IPO prospectus for further information on the preferred stock.